Learning Track
Klaviyo & Setup
Settings, integrations, and the data layer. Work through it top to bottom, or jump to what you need.
0110 Klaviyo Settings You Need to Get RightA source-aware ZHS launch checklist for Klaviyo settings: audience determination, sender identity, consent, tracking, attribution, Shopify events, and reporting.You will be able to: Configure the required platform and data foundation02The Klaviyo Roadmap: From Empty Account to Operating SystemThe phased path ZHS uses to establish measurement, sending readiness, capture, lifecycle flows, campaigns, and SMS without promising a fixed revenue result.You will be able to: Configure the required platform and data foundation03The Data Layer: Integrations That Make Klaviyo SmartBuild a trustworthy Klaviyo data layer: connect Shopify first, add each system for a named use case, and QA the events and consent that flows depend on.You will be able to: Configure the required platform and data foundation04How to Use Klaviyo's New AI (Composer) to Build FlowsA practical, human-reviewed workflow for using Klaviyo Composer to draft flows and campaigns without handing strategy or QA to AI.You will be able to: Configure the required platform and data foundation05How to Migrate From Mailchimp to Klaviyo Without Losing Consent or RevenueA staged Mailchimp-to-Klaviyo migration plan for DTC brands: preserve consent and suppressions, rebuild flows, authenticate the domain, warm sending, and cut over without double-sending.You will be able to: Configure the required platform and data foundation06Migrating to Klaviyo: The ESP Cutover HubChoose the right migration path from Omnisend, Constant Contact, Campaign Monitor, HubSpot, Sendlane, or another ESP without losing consent, suppressions, forms, automations, or sender reputation.You will be able to: Choose an integration, CSV, or hybrid migration path
Want this built for your brand?
We build and run complete email and SMS programs for DTC brands. Get a custom plan.
Apply Now